VUUM
︎ Branding
︎ Packaging System
︎ Creative Direction
︎ Digital and Social Launch
VUUM is the world’s first sparkling plant protein drink. I was brought in as Creative Director of this brand to take on a reformulation and rebranding.
This packaging release was recently featured on The Dieline
︎ Packaging System
︎ Creative Direction
︎ Digital and Social Launch
VUUM is the world’s first sparkling plant protein drink. I was brought in as Creative Director of this brand to take on a reformulation and rebranding.
This packaging release was recently featured on The Dieline
Futurewise
︎ Branding
︎ Packaging System
︎ Art Direction
︎ Digital and Social
Futurewise is a skincare brand by the makers of Starface that features a three-part system that revolves around the process of Slugging. Slugging is a dermatologist-recommended practice that gives you healthy, hydrated skin.
I worked in tandem with the team at Futurewise to design a complete branding kit as well as both primary and secondary packaging for the three-part slugging system. I continued on to develop a full suite of marketing collateral that was both printed and digital.
︎ Packaging System
︎ Art Direction
︎ Digital and Social
Futurewise is a skincare brand by the makers of Starface that features a three-part system that revolves around the process of Slugging. Slugging is a dermatologist-recommended practice that gives you healthy, hydrated skin.
I worked in tandem with the team at Futurewise to design a complete branding kit as well as both primary and secondary packaging for the three-part slugging system. I continued on to develop a full suite of marketing collateral that was both printed and digital.
Plant Power - The Ribby
︎ Branding
︎ Art Direction
︎ Video Production
︎ Marketing Collateral
Plant Power’s most recent limited release is a ‘Rib’ cutlet, mixed with shredded jackfruit and smothered in BBQ sauce, topped with pickles , onions, and hugged by a toasted bun. I was tasked with bringing this release to life with branding, marketing collateral and art direction for the video promotion.
Watch The Full Video Here
︎ Art Direction
︎ Video Production
︎ Marketing Collateral
Plant Power’s most recent limited release is a ‘Rib’ cutlet, mixed with shredded jackfruit and smothered in BBQ sauce, topped with pickles , onions, and hugged by a toasted bun. I was tasked with bringing this release to life with branding, marketing collateral and art direction for the video promotion.
Watch The Full Video Here
EXPO at MCASD
︎ Branding
︎ Experiential Design
︎ Art Direction
︎ Marketing Collateral
EXPO is a two-day event series at The Museum of Contemporary Art in San Diego built to showcase the best of Publishing, Design, Music, and Fashion within San Diego and its neighboring communities.
I worked alongside the MCASD team to curate vendors and create a branding system for it’s inaugural event.
︎ Experiential Design
︎ Art Direction
︎ Marketing Collateral
EXPO is a two-day event series at The Museum of Contemporary Art in San Diego built to showcase the best of Publishing, Design, Music, and Fashion within San Diego and its neighboring communities.
I worked alongside the MCASD team to curate vendors and create a branding system for it’s inaugural event.
Hurray
︎ Packaging System
︎ Art Direction
︎ 3D Renders
Hurray is a fresh new take on light beer that I got the opportunity to develop a one-of-a-kind packaging system for. All angles of the carton’s in-store appearance was considered and education on the product was put at the forefront of the final design. For Hurray, I created the final die-lines as well as the 3D rendered imagery and design featured on them.
︎ Art Direction
︎ 3D Renders
Hurray is a fresh new take on light beer that I got the opportunity to develop a one-of-a-kind packaging system for. All angles of the carton’s in-store appearance was considered and education on the product was put at the forefront of the final design. For Hurray, I created the final die-lines as well as the 3D rendered imagery and design featured on them.